Controlling Other People’s Imaginations: A Brief History of Advertizing

Manufacturing Desire: After the industrial revolution, the economy produced more goods than people needed. For example, with only two machines, one company “could immediately produce 240,000 cigarettes a day–more than the entire U.S. market smoked. Such overproduction was the rule, not the exception.” 1)Rodney Clapp, “Why the Devil Takes VISA,” …

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